WSB and Associates IncDirector of Marketing CommunicationsMinneapolis, MN 55416 Build a legacy : your legacy with WSB and Associates, Inc., named to the StarTribunes Top Workplaces in Minnesota for the fourth consecutive year and the Zweig Group Hot Firm List for the third consecutive year WSB is looking for a self:starter, experienced, and creative Director of Marketing Communications for our firm. While the firm is headquartered in Minneapolis MN, this position could reside in one of our other office locations. This role is a two:pronged position : overall marketing communications and leading the firmwide proposal process. What You Will Do + Develops and implements strategic firm wide marketing plans and initiatives, including print, digital, direct and public relations efforts that roll up into the overall firm strategy + Oversees all business development proposals, including all phases of the proposal + Collaborate with Business Development leader to combine the efforts of both marketing communications and business development for a concerted effort + Develops and manages marketing operating budgets with overall firm leadership and market sector leaders + Oversees and evaluates, along with market sector leaders, market research and adjusts marketing strategy to meet changing marketing competitive conditions + Establishes and maintains a consistent WSB image and voice throughout all offices, market sectors, marketing channels, etc. + Reviews and analyzes ROI against conferences, campaigns, programs, quotes and plans to determine effectiveness + Lead and develop a talented group of marketing communications professionals What You Will Bring + Seven to ten years of experience leading the marketing communications initiatives within professional services; Engineering, Design, Architecture preferred + Experience building a brand through messaging, and all marketing and communications channels + Experience leading and developing a team of talented marketing communications professionals + Experience working with multiple market sectors and national offices to provide an overall cohesive brand, process and image + Experience researching and building market intelligence in different market sectors/regions and developing go:to:market strategies + Actively participating on the WSB Leadership Team + Serve as a brand ambassador for WSB and advancing the perception of marketing communication internally and externally + Has a 4 year degree required; Marketing, Communications, Business or related degree preferred + Minimum of 3:5 years of business writing experience Who We Are: WSB is an energetic professional consulting and design firm with offices in Minneapolis, St. Paul, Burnsville, St. Cloud, Rochester, and Baxter MN, Bismarck ND, and Austin TX. WSB has around 400 staff members who provide diverse engineering, planning, environmental, and construction services to clients in the government, energy, and commercial markets. Our services also include GIS, landscape architecture, right of way, and surveying. Equal Opportunity Employer, including disabled and veterans.
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